Ever held a “War and Peace”-thick restaurant menu and felt staggered by indecision as you consider all of the options? (Hello, Cheesecake Factory!) While on one hand an abundance of choice may be overwhelming, it can be a very good problem to have.
The menu of church communication services and tools available from United Methodist Communications (UMCom) is similarly extensive. While some church leaders may never need some of our resources, each is created to cater especially to you — a leader in a local United Methodist congregation.
The marketing, training, research, journalism and other communications professionals (artists, writers, videographers, photographers, editors) at UMCom often meet with leaders and staff from annual conferences, districts and churches. In one of our most recent conversations, someone suggested that we provide a “Top 10” list of the services UMCom provides.
We measured what’s viewed and downloaded to identify what’s most used by churches. They are… Drumroll, please!
- Media relations help with crisis management
- Tips and resources for effective local church marketing via Facebook, Twitter, Instagram and Pinterest
- Answers to your questions from Ask The UMC
- The Wesleys Take the Web series and other informative videos from our United Methodist YouTube channels
- Content for your church newsletter (with permission and attribution) from UMC.org, UMCOM.org and ResourceUMC.org
- Seasonal invitations and shareables
- United Methodist News through multiple channels: website, e-newsletters, Facebook and Twitter
- Communications training and webinars
- Website services
AND THE #1 resource option: Marketing services and promotional grants for local churches
The (mostly free) honorable mentions may rank higher on your list, depending on your church’s needs:
- New Church Start outreach packages to establish and promote your presence in the community
- A site for people unfamiliar or new to the church to learn about UMC beliefs
- Find-A-Church as a way to attract visitors and seasonal travelers to your church
- Discounted professional A/V production services or consulting for events, fundraisers, bible studies and more
- An inspiring Church Leader Guide that helps you reach out effectively to your community
- Access to the United Methodist media library to enhance your church communications or worship
- Ways to give that make a tremendous difference in the lives of people in need
…and much more!
Too often, we learn that churches have paid heavy fees for design, marketing or media services. Church staff can become frustrated trying to do tasks that they’re not trained to do. They may also see lower results in their outreach efforts due to materials created without proper tools and skills.
Our purpose is to use our talents to bring positive awareness of The United Methodist Church globally, nationally, regionally and, yes, locally. Churches are our clients and our top priority. We’re here to serve you…and in many cases, it’s easy to do and may require minimal to no monetary investment from your church — thanks to congregations’ support of the World Service Fund.
Visit ResourceUMC.org and discover all the resources available to reach your community and grow your church. (Also, be sure to follow the Facebook page and Twitter feed for information from all of the general agencies of The United Methodist Church.) If you need to reach out for specific project help, contact us to find an expert.
For the past two years Greg Petree has enjoyed directing the marketing and advertising team at United Methodist Communications. Prior to that, he spent 13 years in the publishing industry promoting multiple #1 bestsellers. Greg's passions include college football, golf and cruise vacations. Growing up in Memphis, Tennessee, Greg's family rented a house from Elvis Presley, had checks signed by Elvis' father, went to church with Elvis' stepmom and had friends that took karate lessons with the king. Elvis is still alive, you know.